Clusters and share of voice, by language
Cartograph gathers your pages into semantic clusters, language by language, with no manual input. Each cluster receives a coverage score and aggregates the Search Console and Analytics data: clicks, impressions, position, conversions, incoming links. You adjust the clusters by hand and export them as CSV.
What Cartograph groups, cluster by cluster
Semantic clusters built automatically, labelled by language, with their coverage and their indicators.
- A semantic cluster built on its own, labelled according to its language.
- For each cluster, a coverage rate accompanied by the clicks, impressions, position and conversions.
- The detail of the incoming links, cluster by cluster. Each cluster can be edited and downloaded as CSV.
Published from Neuchâtel, built for Switzerland
SEO Cartograph is published in Switzerland, in Neuchâtel, by Thomas Nedjar, for the freelancers and agencies of French-speaking Switzerland. Pricing is in francs. The crawl that builds the clusters runs on your machine: your data stays with you.
The clusters are part of a whole
Group your pages into clusters today
The free version is enough to build your first clusters and read their coverage.
Start for freeClusters, semantic clusters and share of voice in SEO Cartograph
A site that grows ends up piling up pages with no overview. SEO Cartograph’s clusters answer this need: they automatically gather your pages into semantic clusters, language by language, to show which themes are covered and which remain to be consolidated. Each cluster receives a coverage score and aggregates the Search Console and Analytics data, from clicks to conversions, by way of position and incoming links.
The semantic cluster as a unit of work
Grouping pages by cluster makes SEO readable. Rather than reasoning page by page, you read the theme as a whole: its coverage, its average position, the number of pages that make it up. A cluster low in coverage signals content to complete or linking to strengthen. The cluster thus becomes the unit of work that guides editorial priorities.
Why reason by cluster rather than by overall traffic
A site’s overall traffic hides as much as it shows. A total that grows can conceal a cluster that is losing ground while another compensates, without anything raising an alert at the site level. SEO share of voice, measured cluster by cluster, avoids this mix: it isolates each theme with its own coverage, its own average position and its own incoming links, independently of what the other clusters are doing. A site can therefore progress overall while losing ground on a strategic theme, a cluster that directly affects conversion for example. Tracking share of voice theme by theme, rather than the site’s aggregated traffic, makes it possible to spot this kind of movement before it weighs on the overall numbers, and to know which cluster to focus effort on the following month.
Share of voice and coverage by theme
The coverage broken down by theme and by language gives a reading of the share of voice: on which subjects the site is present, where there is still ground to gain. The clusters are adjusted by hand and exported as CSV, which lets you share the diagnostic with a client or a team. To place the clusters within the whole, see the SEO Cartograph dashboard, the position tracking or the for agencies space.
- SEO share of voice is measured cluster by cluster, theme by theme.
- Each cluster keeps its coverage, its average position and its incoming links.
- A strategic theme can lose ground without the overall traffic moving.
- Clusters export as CSV to share the diagnostic with a client.